April 24, 2020

Oxbow Launches “Full Bowls, Full Hearts” Campaign to Support Pets and Pet Parents Impacted by COVID

With the COVID-19 pandemic continuing to affect pets and pet parents worldwide, Oxbow Animal Health has announced its “Full Bowls, Full Hearts” campaign to provide direct support in the form of essential nutrition and supplies.  Part of Oxbow’s KINDSWELL initiative, the “Full Bowls, Full Hearts” campaign will supply 100 Pet Care Packs consisting of pellets, hay, treats, and enrichment items to pets and pet parents in need.  In total, the pet packs will supply approximately 5,000 meals for pets in need. 

Entries for “Full Bowls, Full Hearts” are being accepted between April 23rd and April 30th on Oxbow’s website at  At the end of the entry period, Oxbow will randomly select one hundred recipients to receive a Pet Care Pack. 

“At Oxbow, we know that every pet parent and pet has been impacted by COVID-19,” said Deb Buhro, Oxbow’s CEO.  “Many pet parents are facing financial uncertainty, and some are finding it difficult to shop and locate products during this challenging time.  We want to help.  Our “Full Bowls, Full Hearts” campaign is a way for us to support pet families with essentials such as food, hay, and other supplies.  We’re hoping to make life a little less stressful.”

Oxbow’s KINDSWELL Initiative
Oxbow’s KINDSWELL Initiative reflects the company’s commitment to making the world a better place for people and pets and builds upon the company’s foundation of giving back through long-running programs such as its animal rescue grants, event and emergency assistance, and academic scholarships.  Learn more about Oxbow’s KINDSWELL initiative at